Customer Success Stories

Solutions that address your school’s marketing and recruitment goals at all stages along the journey

Customers describe the benefits of GMAC Connect’s suite of solutions to recruit MBA and Master’s candidates:

Florizza Martinez, MBA Recruitment and Admissions Manager at University of Oxford, shares her advice for a successful in-person tour experience.


Marissa Morgan, Associate Director of Graduate Admissions at Boston University, discusses how she uses the in-person tour events to build the program’s pipeline of candidates.


Hristo Gopin, Head of Business Intelligence at Hult International Business School, discusses how GradSelect Early Prospects deliver an outstanding ROI.


Rebecca Mallen-Churchill, Director of Recruitment, W.P. Carey Business School, Arizona State University, discusses how the virtual MBA Tour events helped keep ASU on the map.


Tomofumi Nishida, Deputy Director, IESE Business School, shares his successful outcomes with Meet-ups and MBA Talks at the MBA Tour events.


Mario Tabarini, Guidance and Recruitment Manager, Bocconi, explains how he uses a multi-channel approach to reach candidates during unusual times.


James Kent, Marketing Manager, CEIBS, created a successful email lead nurturing campaign to reach the right candidates.


Cameron Collins, Senior Marketing Manager, Vanderbilt University, leveraged GradSelect to provide a cost-effective source of leads.


Vivien shares her MBA Tour strategy and best practices around post-leads.


Chris from Syracuse University shares his experiences with The MBA Tour Resume Clinic


IESE Business School: Watch their story


Robinson College of Business: Watch their story