This paper explores the apparent application stagnation of US part-time MBA programs; highlights shifting candidate needs and approaches some programs have taken to innovate; evaluates the current part-time MBA value proposition; and identifies opportunities and strategies for programs to stay relevant. April 2018 PDF 5,932k Download Overview Long a staple of US graduate management education, part-time MBA programs have experienced stagnant demand in recent years. Through a wide-ranging examination of GMAC data, this paper explores this apparent stagnation; highlights shifting candidate needs and approaches some programs have taken to innovate; evaluates the current part-time MBA value proposition; and identifies opportunities and strategies for US part-time MBA programs to stay relevant and plan for their programs’ sustainable futures. Quick Facts For four consecutive years, lockstep programs have outperformed self-paced programs in terms of application volume growth. Millennials now represent nearly 9 in 10 part-time MBA candidates, and they have different expectations, needs, and goals than their Gen X counterparts. Millennial candidates are concerned about the cost of a degree, and their employers are less likely to help them pay for it than in the past. The proliferation of online MBA programs and MOOCs is likely impacting demand for traditional part-time MBA programs. Part-time MBA programs needs to diversify their candidate pipelines to grow overall demand. Related Items Understanding the Role of the Master in Management in Global Business Education What Women Want: A Blueprint for Change in Business Education Beyond Demographics: Connecting With the Core Motivations of Business School Candidates Featured Items mba.com Prospective Students Survey 2018: Interactive Data Research Tool Application Trends Survey Report 2017 mba.com Prospective Students Survey Report 2017