2002 Global MBA Topic: Recruiting Women to MBA Programs (Abstract)

2002 Global MBA Topic: Recruiting Women to MBA Programs

Overview

This presentation, which is based on findings from the 2002 Global MBA Graduate Survey, provides information graphs about recruiting female students. Topics include—

  • Ways an MBA will increase career options
  • School selection criteria
  • Influence of school communications on decision to enroll

Because interaction with current students was influential for females, the presentation also includes—

  • Likelihood of recommending school
  • Confidence in the benefits of an MBA degree