Application Trends 2014: Who’s Coming to Campus

Review the annual look at the latest Application Trends Survey results. Find out answers to questions like, how are MBA programs faring this year vs. Master’s programs? Where are applications up, down, or flat? See new data showing who the decision-makers are in the admissions process, and much more as GMAC researchers share with you the outcome and finding from this year’s survey.

Don’t forget, if you participate in the Application Trends Survey, use the free benchmark tool to select and instantly generate benchmark reports for up to five peer groups of their choosing per program type submitted.


  • Two-year MBA programs are showing market growth
  • See who program recruitment has changed over the last 5 years
  • Mixed results for master’s programs
  • Continued interest in graduate business programs remains strong

Other resources you may like:


  • Michelle Sparkman-Renz, Director, Research Communications
  • Rebecca Estrada Worthington, Survey Research Manager
  • Moderator: Betsy Kacizak, Professional Education & Training, Senior Manager