• January 13, 2025
  • 2 min read

Webinar | How An Entrepreneurial And Innovative Mindset Can Shape Your Career

Curious about how embracing an entrepreneurial and innovative mindset could lead to an impactful career? Watch our webinar with Kogod School of Business to find out

Sponsored by Kogod School of Business - American University

Kogod School of Business supports entrepreneurs from ideation to creation

Kogod School of Business supports entrepreneurs from ideation to creation

Innovation—a buzzword that has been around for a long time. Why is it different now? What does it mean for markets for the next 20 years? Is there a new sense of urgency to it, particularly with the infusion of AI into business models? 

The reality is that businesses won't just need to adapt to new conditions; they will need to completely reinvent their business models. As future business leaders, how will you approach this challenge? In this BusinessBecause Presents webinar, we explore what it takes to be a transformational leader, cultivate an entrepreneurial mindset, and avoid falling into the trap of simply following the crowd.

BusinessBecause senior writer, Shannon Cook, speaks with Professor Tommy White, senior professorial lecturer in the Department of Management at the American University (AU) Kogod School of Business, and director of the Veloric Center for Entrepreneurship at American University. 


Key takeaways from this webinar:

→ Find out what it means to embrace an entrepreneurial and innovative mindset, including a breakdown of Professor Tommy White's top tips for success

→ Discover the experiential opportunities you could get involved in at Kogod School of Business

→ Find out the benefits of living and studying in Washington, D.C., including stellar networking opportunities with local industry experts and founders


Shannon Cook
Shannon Cook
Published in Plan Your Career
Shannon Cook is a former writer at GMAC. She was responsible for writing and managing content relating to the business school journey, as well as covering the latest business news trends. She also worked across video content, building brand awareness across GMAC’s social media channels and the website.

Shannon earned a B.A. in English Literature with Legal Studies from the University of Sussex and an M.A. in International Journalism from the University of Leeds. She is also a 2024 Fellow (mentee) of the John Schofield Trust.