GMAC Live! Learn & Share is a full-day interactive session for graduate management professionals of all levels and program types in admissions, recruiting, marketing, career services and program direction. The event fosters networking, sharing and learning about current topics and events most relevant to you.
GMAC Live! Learn & Share event content generally includes:
- An interactive workshop session that will improve your ability to develop a candidate pipeline and engage candidates at the right time using the right channels
- A “Hot Topic” lunch session where you discuss current industry challenges and brainstorm action plans to address them
- Graduate business education data trends and market insights specific to your region
- Solutions to your school’s most common business challenges today
To register, select the event below that suits your schedule. We can’t wait to see you!
2019 GMAC Live! Learn & Share Events
Friday, May 3, 2019
9:00 AM – 3:00 PM
George Mason University, School of Business
3351 Fairfax Drive, Arlington, VA 22201
Link to travel: https://arlington.gmu.edu/
Many schools struggle to push candidates from inquiry to applicant stage. GMAC has partnered with Kennedy & Company, a higher education consultancy, to design “The Recruiting & Yield Journey: 5 Steps to Mapping Your Prospective Student Touchpoints.” This interactive workshop will teach participants methods to track prospective student engagement by framing a project, identifying customer entry points, mapping a specific entry point and comparing notes and insights with other participants. This customer mapping exercise is applicable to any school regardless of size, selectivity, program portfolio or location.
Participants in GMAC Live! Learn & Share on Friday, May 3 will:
1. Understand the value of mapping touchpoints with prospective students and learn an approach that can be applied at their school
2. Gain valuable insights from industry leaders and other schools about identifying touchpoint gaps and opportunities
3. Learn graduate business education industry trends and insights relevant to your schools
Past attendees from previous GMAC Live! Learn & Share events say...
"This event was a great opportunity to meet colleagues from peer institutions in some excellent discussions – both formal and informal."
"I thought this was an excellent opportunity to visit with Universities in our region and share best practices. Also, it was great to have GMAC facilitate this opportunity to provide a live snapshot of trends."
"Great information and very valuable to learn about all the new services provided by GMAC and learn what other schools are doing or encountering in GME."
Please register for the Americas GMAC Live! Learn & Share here. If you are unable to attend the event, but are interested in attending in another event, please e-mail AmerRegionalevents@gmac.com.
Registration Confirmation and Cancellation
You will receive an email confirmation shortly after registering with event logistics specific to the selected location. If you do not receive a confirmation, please contact AmerRegionalEvents@gmac.com.
To cancel your registration send a cancellation e-mail to AmerRegionalEvents@gmac.com.
All presentations will be accessible for each location. Login will be required.
To see our past events, please see the 2018 GMAC Meetups list below.
Past 2018 GMAC Meetups
April 20, 2018
University of Washington Seattle, Foster School of Business
July 19, 2018
University of California - Irvine, UCI Paul Merage School of Business
August 3, 2018
Georgia State University, J. Mack Robinson College of Business
August 9, 2018
University of Virginia, Darden School of Business
September 21, 2018
The University of Chicago, Booth School of Business
October 9, 2018
Massachusetts Institute of Technology, Sloan School of Business
New York, NY
October 19, 2018
October 19, 2018
Univ. of Texas, Dallas