Research Insights: August 2017 Featured Content

Stay ahead of the latest industry trends by reading August's featured content from GMAC™ Research.

Aug 22, 2017


Consistent with its mission to empower business schools around the world to build competitive advantages in admissions and program management by aggregating market insights, GMAC™ Research offers the Research Insights page on  

Check out this month’s featured content below.



School Visit

How Do Corporate Recruiters Select Which Schools to Visit?

Survey findings reveal the factors recruiters consider most important in deciding which campuses to visit.

August 10, 2017

For companies around the world, recruiting on graduate business school campuses for their next batch of hires is a tried and true method of attracting top talent. The question is: How do recruiters select which schools they will visit, and is there anything school professionals can do to attract them? Read more.

Starting Salaries

Majority of Companies Plan to Increase Starting Salaries for MBAs in 2017

The projected median starting base salary for recent MBA graduates in the United States is up US$5,000 compared with 2016.

August 8, 2017

The findings of the 2017 Corporate Recruiters Survey, which collected responses from more than 600 companies worldwide, reveal a positive picture for MBA starting salaries in 2017. Overall, more than half of companies (52%) plan to increase starting salaries for MBAs in 2017. Read more.

Does It Pay to Get a Specialized MBA Degree?

Specialized Masters

All-new survey findings reveal that a quarter of employers will pay a salary premium for graduates with specialized MBA degrees in 2017.

August 3, 2017

An increasing number of graduate business schools now offer specialized MBA programs that allow candidates to develop deep management expertise in a specific industry. For the first time, the findings of the 2017 Corporate Recruiters Survey show that 1 in 4 employers who plan to hire recent MBA graduates in 2017 say that specialized MBA graduates tend to receive higher starting salaries compared to traditional MBA graduates. Read more