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January 2014

The Newsletter of the Graduate Management Admission Council

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Survey Benchmark Reports: Imagine the Competitive Advantages

You may not have explored all the valuable data and insights provided by the annual GMAC Corporate Recruiters Survey. GMAC survey participants have exclusive access to interactive benchmark tools that let you create and customize peer group comparisons. 

Hurry! Registration for our business school grads and employers surveys closes on January 31, 2014. 

New! A Video Tour

Watch our 2 minute video to learn the benefits of participating in this survey. Check out the video below to learn about the benefits of the survey, especially the interactive benchmark report. Narrated by Jamie Belinne, Assistant Dean for Career Services at the C.T. Bauer College of Business at the University of Houston's Rockwell Career Center, it discusses the data tool, offers some navigation tips, and provides examples of how the data can assist your decision-making for career services, program design, and employer outreach. 

Video: Benefits of Participation


Corporate Recruiters Survey: Benchmark Report Training Video

Watch now for a tour of the Corporate Recruiters Survey benchmark report. This 10-minute training video offers a behind-the-scenes tour of the Corporate Recruiters Survey interactive benchmark report. 

By using the data filters or creating custom comparison groups, schools can identify their results against peer school groups. Narrated by Jamie Belinne, Assistant Dean for Career Services at the C.T. Bauer College of Business at the University of Houston's Rockwell Career Center, it discusses the data tool, offers some navigation tips, and provides examples of how the data can assist your decision-making for career services, program design, and employer outreach. 

Video: Corporate Views on Leadership

If your MBA or specialized master’s programs have not participated in a GMAC survey in the past, now’s the time to reconsider and take advantage of our unique data to inform your program decisions. Imagine the advantages to be gained if you could:

  • Compare an exit survey of your students (by program type) to an exit survey of students at peer schools, 
  • Discover how corporate recruiters perceive your graduates vs. graduates of other schools, or 
  • Measure your success at recruiting hard-to-attract talent.

These advantages include results for up to five different peer groups of your choosing, multiple data export options with the same, trusted and confidential data you’ve come to expect from GMAC.

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