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October 2012

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News Briefs

Georgetown Pioneers New Tack in Global Education

Georgetown University’s McDonough School of Business is changing the way its MBA students gain a global mindset. This past August, incoming MBA students arrived early to complete “Structure of Global Industries,” an intensive three-week course focused on competition in international business. The first step in the school’s redesigned MBA curriculum, the course integrates study of international economics, global strategy, business ethics, and management communication skills. In a final course project, students make strategic international business decisions for firms about production, market locations, and organization in three diverse global industries.

“The Structure of Global Industries course is all about preparation,” says Elaine Romanelli, senior associate dean for MBA programs at the school. “Students dive right into the rigors of graduate coursework. They receive an overarching view of global business that will inform what they are learning in future classes. They experience business and business scenarios that shape their internship and job searches. And, most of all, they take the first step in a transformational experience that defines the Georgetown McDonough MBA.”

Tepper MBA Stresses Accelerated Leadership

A new approach to MBA education at Carnegie Mellon University’s Tepper School of Business pairs a rigorous analytic curriculum with an initiative to help students personalize a strategy for building expertise in leadership and communication.

Spearheaded by the school’s newly organized Accelerate Leadership Center, the initiative is designed to increase students’ speed-to-productivity upon graduation. The center will drive mandatory co-curricular activities for all MBA students, including a comprehensive assessment of each student’s skills through a partnership with Development Dimensions International.

“One unique element of this new initiative is its focus on personalization,” says Robert Dammon, dean of the Tepper School. “Each student now receives personal assessment of their abilities upon arrival and, based on this, we will then work with them individually to develop an action plan and to provide coaching through the Accelerate Center and practice through the classroom and co-curricular activities. When they graduate, they will leave with tremendous analytical talent coupled with an outstanding ability to effectively lead teams and organizations.”

The Accelerate Center collaborates with the Carnegie Bosch Institute, also a part of the Tepper school, to offer a leadership immersion workshop focused on developing students’ intercultural and team leadership skills.

The Tepper School’s MBA curriculum begins with an extensive multi-week orientation program called BaseCamp, where students receive an integrated view of business with an emphasis on how core disciplines and business functions work together. Course schedules also have been realigned to position business fundamentals as the core, first-year emphasis. In their second year, students take electives and capstone courses that enable them to apply their learning to real-world business situations.

Cass Reveals New Look for MSc in Management

The Cass Business School at City University London has restructured its flagship MSc in Management program. Changes include two modules, Practice of Management and Business in Society, which enrich students’ practical knowledge, as does a final-term business consulting project. Concentrated at the end of the curriculum, the new courses complement student study of analytical foundations and specialization in either entrepreneurship, marketing, or strategic management.

The program’s director, Gianvito Lanzolla, says the changes are designed to strengthen the practical knowledge and competencies that students need to analyze complex business and management issues. In addition, he says, “the course will help students to develop their self-awareness and leadership style to positively influence people and organizations.”

Ross MBA Students Innovate for Detroit

More than 500 incoming MBA students at the Stephen M. Ross School of Business at the University of Michigan started their programs this year with a challenge: Add economic and social value to Detroit in just a week. In a competition designed to welcome students to the school and impart lessons from the Ross Leadership Initiative, the students were given seven days to create a for-profit business that would create social and economic value in the city.

Divided into 48 teams, the students worked with nonprofit organizations to observe social and economic issues in six sectors:  food and hunger, transportation, the arts, education, job training, and housing. Brainstorming followed to generate and polish ideas for new businesses. In a pitch competition, the ideas were narrowed to six finalists, one in each sector. The finalists had less than 24 hours to refine their pitches before a final presentation to a panel of judges.

The winner? A proposed mobile grocery store that would bring fresh and healthy food to Detroit’s blighted Brightmoor neighborhood. The winning team will explore ways to turn their idea into reality with help from a local venture capital firm.

Vlerick Business School Rebrands Itself

Vlerick Leuven Gent Management School has been renamed Vlerick Business School—part of a rebranding that also includes a reworked MBA curriculum, redesigned executive education programs, research partnerships, extended outreach in Russia and China, a revised logo, and a new campus in Brussels set to open officially next year.

The rebranding is part of a long-term project designed to raise the school’s visibility and fine-tune its programs. “We are not pursuing growth for growth’s sake,” says Philippe Haspeslagh, dean of the school. “We are trying to build a school that is ready to formulate an answer to the increasingly complex demands of our demanding customers. A strong business community and a dynamic economy require a strong business school which can help tackle the many challenges we face and help accelerate the change process.”

The brand centers on four core values, as reflected in a statement from the school:  “Internationality is a basic requirement to be ranked among the top business schools. Vlerick, however, also takes a pragmatic approach to bridging the gap between theory and practice, welcoming collaborations and being open in terms of its vision and of diversity, characterized by entrepreneurial vitality.”

Babson Global Brings Entrepreneurship to the World

From Babson College comes an update about Babson Global, a program created a few years ago to help bring Babson’s unique brand of entrepreneurship, Entrepreneurial Thought & Action , to the world.

Babson Global now has partner institutions in Chile, China, India, Indonesia, Pakistan, Saudi Arabia, and Thailand. Through the Consortium for Entrepreneurship Education, Babson Global provides services that include curriculum design, faculty training, and developing institutional capacities for promoting entrepreneurship. Babson Global assisted in the creation of the Abu Dhabi School of Management, for example, and will consult during its first 10 years of operation.

Babson Global CEO Shahid Ansari says the challenge of determining the entrepreneurial needs of a global community and creating curricula that work within a country’s unique cultural environment has enriched how Babson thinks about its own curriculum. 

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