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July 2009
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GMAC’s Geographic Trend Reports show Asia accounts for a fast-growing share of the rising GMAT-taking activity, as more than half the 750,000 score reports from the testing year 2008 were sent by non-US citizens.
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Interest in graduate management education is up during the economic downturn, but students and schools are affected in a variety of ways.
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Top honors go to schools that get students in the business of giving back.
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Making personal contact, even if you can’t travel there yourself, is the key to recruiting in the Middle East and Africa.
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Experienced recruiters tell you how to figure out the best approach to sell your school to different types of students.
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A more efficient alternative to mass marketing, segmentation lets you to target your recruiting efforts precisely.
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A timeline charts how the GMAT exam has gone from a paper test required by 10 US business schools in 1954 to a computer adaptive exam used by 4,600 business programs around the world.
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GMAC’s second annual European PD conference will be held October 13–14 in Barcelona.
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Business and education leaders will help set strategic goals under the leadership of new chair Kai Peters.
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In the past year, GMAC has added 17 schools from eight countries.
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See what's new with your colleagues across the industry. Send promotion and hiring announcements to gmnews@gmac.com for inclusion in future editions of this newsletter.
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Looking for something new? Check out new professional opportunities around the industry and around the world.
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