Webinar: A Closer Look at Specialized Masters Programs

Thursday September 20 2012 | 11 AM ET | 4 PM BST | 8:30 PM IST

This webinar will examine trends for specialized masters, including application volumes for different masters programs, a profile of prospective students, and what employers expect from this talent group.


Webinar: A Closer Look at Specialized Masters Programs

Most business schools offer a variety of graduate management education degree options, including the MBA—delivered in part-time, full-time, executive, flexible and online formats –as well as a range of specialized masters programs. As the nature of the business school portfolio changes, the GMAT test taking population also continues to diversify creating two distinct pipelines for graduate management education.

This 60-minute discussion was held on Thursday, September 20 at 11:00 AM ET. The session was designed to offer trends for specialized masters programs with snapshot data and recruiting insights.

This webinar explored the growth in specialized masters offerings, and highlighted which subjects are attracting students in different regions, and what makes these prospects stand apart from others. New data from GMAC’s forthcoming Application Trends Survey Report was featured in the discussion.

Why participate in this complimentary webinar?

The webinar offered a discussion of the following:
  • Rapid growth of specialized master’s offerings, with special focus on Finance, Accounting, and Management
  • Differences in profile for MBA and Masters prospects by age, education, and work background
  • Prospects preferences for study destinations and score sending trends
  • Employer expectations and demand for these candidates
What types of data about specialized masters programs were featured?

This GMAC webinar provided an overview of trends related to prospective students in the specialized masters pipeline by highlighting findings from across GMAT data and GMAC recent survey research. Examples of data featured include:

  • For the class of 2011–2012, the percentage of masters programs that reported increases in applications included 83% of Master of Finance programs, 69% of Master in Management programs, and 51% of Master of Accounting programs.
  • GMAT score reports sent to Non-MBA Masters programs in testing year 2011 represented 27% (or 202,608 scores) of the total 750,399 GMAT score reports sent to all graduate management programs worldwide—up from 16% in 2007.
  • For the class of 2011–2012, the majority of applicants to management (72%), accounting (75%), and finance (76%) master’s programs were 25 years old or younger.


Hear from the following GMAC Staff during this presentation: 

  • Michelle Sparkman-Renz, Director of Research Communications, Research and Development
  • Sabrina White, Market Development Director, Americas 


Explore GMAC research reports below.

Click on each of the pages to access our survey report PDFs or explore interactive data reports to filter by program type.

Webinar Files

Webinar Files