Closing Interactive Keynote: The Future Has Come and Gone and You Missed It

Friday | January 25 | 2013 | 3:00 pm - 5:00 PM
Ralston Ballroom

The Future Has Come and Gone and You Missed It
This session’s premise: The MBA as we know it is on life support and won’t make it unless we develop some new miracle drugs now. “Dean of Innovation” Jeff DeGraff will pose three questions to explore what we’ve learned from the demise of the MBA, where we go from here, and what to start and stop doing to grow the MBA into something better. Your assignment: Play along. (No slackers!) The aim is to destroy your dominant logic. Innovation is deviation. Are you ready to be a deviant?

Jeff DeGraff, Clinical Professor of Management and Organizations, Ross School of Business, University of Michigan and Executive Director, Innovatrium Institute for Innovation