2014 Asia Pacific Conference

3-4 November | Fudan University School of Management | Shanghai


East and West merge in Shanghai. Modernity and Tradition converge along the Bund.

2014 GMAC Asia Pacific ConferenceThe GMAC 2014 Asia Pacific Conference was a great success! Thank you to all who attended, speakers and experts who shared their knowledge and best practices, and everyone who helped make this program a success.

School professionals from admissions, marketing, international affairs, and program management gathered on November 3-4 in Shanghai, China to explore the theme of “Building Engagement.” Co-hosted by Fudan University School of Management, this year's GMAC APAC Conference highlighted attracting, developing and managing talent – candidates, students, and business school graduates – in the networked age.

Participants came away with professional insight on:

  • Best practices in effective marketing with limited budget
  • Building strategic partnerships with peer schools
  • Maximizing your branding at digital platforms
  • Managing recruiting challenges and media relationships

Registration Fees

Registration fees include attendance at all conference sessions and conference meals.

Early Registration Discount
Register by October 15, 2014 to receive a USD 75 discount on your conference registration:
- Member & Non Member schools USD 625
- Non GMAT accepting schools USD 725

Registration Fee after October 16, 2014
Fees for registrations between October 16 - November 2:
- Member & Non Member schools USD 700
- Non GMAT accepting schools USD 800

Further Information

For questions, please contact programs@gmac.com.

Co-Sponsored by HRoot and GMAC


HRoot is the largest human resource media company in China. The website of HRoot has some two million HR professionals as its registered users, who pay more than 500 million visits in total each year; HRoot has more than 20,000 people attending its off-line events each year and 30,000 readers of its publications; it serves over 20,000 customers now, including more than 95% of the Fortune 500 companies in China. It has more than 300 HR services providers, business schools, associations as its ad clients and sponsors; including nine of the top ten global HR services providers.

Venue and Accommodation

Venue and Accommodation

Conference Venue

Fudan University School of Management
Starr Building 670 Guoshun Road,
Shanghai 200433, China

Hotel Accommodation

A special negotiated conference room rate, including deluxe room, daily buffet breakfast and complimentary internet access, is available at the Crowne Plaza Shanghai Fudan Hotel. The rate is RMB 800 per night. It is 3 minutes’ walk from the conference venue at Fudan University School of Management.

Crowne Plaza Shanghai Fudan Hotel

The striking glass facade of Crowne Plaza Shanghai Fudan soars above the low-rise buildings on the edge of Fudan University campus. You'll pass lush gardens and ponds en route to the bright Lobby, scented with fresh orchids. Leave your luggage with the friendly Concierge and follow the polished marble steps to the Mezzanine Restaurant and Bar for Andalucian-style tapas or zesty signature cocktails with complimentary wireless internet.

Shanghai Pudong International Airport is 45 minutes' drive and Shanghai Hongqiao International Airport is 30 minutes' drive from Crowne Plaza Shanghai Fudan. Shanghai rail station is 20 minutes away and the Number 10 metro stops near the hotel, giving you direct access to the vast greenery of People's Square and The Bund's Renaissance and Baroque architecture, 8km away.

199 Handan Road, Shanghai, China 200433
TEL: (+86)-21-5552-9999
Web: http://www.ihg.com/crowneplaza/hotels/us/en/shanghai/shgfd/hoteldetail