Admissions Institute for New Professionals Europe

Oct 12-15 | London, UK


The GMAC 2014 Admissions Institute for New Professionals Europe was a great success!

Thank you to all who attended, speakers and experts who shared their knowledge and best practices, and everyone who helped make this program a success.

Admissions Institute for New Professionals – Certificate in Admissions Practice

Would you like to become more effective in your Admissions practice? Gain perspective and understand the current Graduate Management Education landscape? Answer ranking related questions with confidence? Maximize your outreach efforts? Interview more effectively? In essence, master the Admissions process while strengthening your professional network?

GMAC has worked over 60 years with graduate Admissions professionals from around the world. Steeped in admissions expertise and experience, we see the need for more formal education and training in Admissions practices. To fulfill this need, we are launching AINP Europe in October, a new and unique program designed to help participants master the admissions lifecycle.

Program Overview

The program is unlike anything currently offered in the market. Built around 3 interrelated Admissions competencies including Context, Outreach, and Evaluation, AINP Europe offers new courses on rankings, yield, and assessments that have never been featured at any GMAC events. Taught in a case study format featuring the Cave Hill Business School based in the European city of Londrid, students will be submitted to interactive classroom sessions aimed at teaching content and assessing the learning outcomes from each course. AINP Europe will provide you a Certificate in Admissions Practice following specific assessments and course completion.

AINP Europe will instruct and assess students on three topics

The program will provide participants with a deep dive into three foundational modules: Context, Outreach, and Evaluation. Learn more about the sessions in the course catalog below.

Learning Outcomes from the Certificate in Admissions Practice

  • Learn how Admissions plays a role in sustaining quality growth in the student to alumni lifecycle
  • Understand the current global GME applicant landscape 
  • Discuss how rankings can impact the admissions process 
  • Plan how your messaging and branding strategies can drive recruitment activities and outreach 
  • Identify the impact your Admissions role has on prospective student career tracks 
  • Understand the importance and utilization of global assessments 
  • Learn how applications and interviewing will dictate the class composition and student career prospects


As the inaugural certificate program, GMAC has subsidized a portion of the fees for 2014. The full cost of the 3 day program and certification is £1,650 + VAT (not including travel to London and accommodation).

Tuition Assistance

We do offer several discounted rates.

  • Early Bird Discount: £1,350 + VAT. Register and pay before September 5, 2014 to qualify.
  • Multi-Person Discount during Early Bird: £1,200 + VAT. If your school sends two or more people to the program, then this is the price per person if registered and paid before September 5, 2014. 
  • Colleague Discount: £1100 + VAT. If you had a colleague attend the AINP North America (delivered in Reston, VA in July 2014) event, then we can offer you this price.

Still Need Convincing?

Do you have questions about the program and how it will specifically benefit you and your school? Contact us to talk about it:

Venue & Accomodation

Conference Venue

The Admissions Institute for New Professionals Europe will be held at the GMAC London office.

Central Court
25 Southampton Buildings

Click here for a map of the location.

Hotel Accommodation

The conference hotel is The Apex Temple Court Hotel. Reservations can be made by emailing GMAC at with your credit card details.

The Apex Temple Court Hotel
1-2 Serjeant's Inn
Fleet Street
London EC4Y 1LL
T +44 (0)203 004 4141
F +44 (0)207 583 7929 

Rates: Sunday
£225 single occupancy
£240 double occupancy

Rates: Monday - Tuesday
£279 single occupancy
£294 double occupancy

The above rates are per room per night, inclusive of Full English breakfast and inclusive of Vat @ 20%.

Travelling Around London

Information, including maps, on trains, buses, and taxis in London can be found here.

Hear From School Professionals

Learn why other admissions professionals have attended AINP


"I attended the PDP (as AINP was called at that time) shortly after I joined as admissions manager at RSM a few years ago. To this day, the programme stands out as one of the most valuable I have attended. In the scope of a few days, I managed to get insights into all aspects of our industry and to gain a very good understanding of the graduate management education landscape. More importantly, I met industry peers that are still an integral part of my network today. If I were to employ new members in my admissions and marketing team, this programme would be the first I’ll send them to."

Maryke Luijendijk-Steenkamp
Director Marketing & Admissions

Mary Ferreira

“The GMAC AINP Europe signals a curriculum packed full of insight and relevant practical tools to help admissions professionals working in the graduate management arena. Participants will benefit from a global overview and the perfect format in which to foster professional contacts and to form new friendships – all against the backdrop of one of the world’s most vibrant capital cities.” 

Mary Ferreira
Recruitment & Admissions Manager | Full-time MBA Programme
London Business School 

Joseph LiPuma

"Selecting and admitting students into graduate management education (GME) programs is getting harder and harder. The changing landscape of GME fostered by technology and the needs of Millenials, coupled with competition from new markets and changing demographics makes it more and more important to have a clear strategy and approach to identifying, selecting, and admitting the right participants for your programs. AINP Europe covers how admissions fits into the GME value chain, as well as topics such as how to convince audiences and individuals as to why your program fits their needs, how career perspectives of prospective students can be used to gain their confidence in you and your program, and how to engage them to enroll in a fashion that reduces melt and maximizes the conversion from prospect to enrollee. This is an essential program for any early-career admissions professional." 

Joseph LiPuma
Director International MBA Program