GMAC Membership Policy

Guidelines for schools wishing to seek or maintain membership in GMAC.

A Board of Directors, elected from member schools and industry, oversees GMAC and defines the Council's strategic goals. The Board meets regularly to review the Council's progress and direct its future.

GMAC Membership Policy & Values: adopted by the GMAC Board of Directors on April 29, 2019.


The aim of this document is to provide guidance to schools that want to become members of the Graduate Management Admission Council (“GMAC” or “The Council”).

The Graduate Management Admission Council (GMAC) is a mission-driven association of leading graduate business schools worldwide. Founded in 1953, we are committed to creating solutions for business schools and candidates to better discover, evaluate and connect with each other. We work on behalf of the schools and the graduate management education community, as well as guide candidates through their higher education journey, to ensure that no talent goes undiscovered.

GMAC provides world-class research, professional development opportunities and assessments for the graduate management education industry, designed to advance the art and science of admissions. Owned and administered by GMAC, the Graduate Management Admission Test™ (GMAT™) exam is the most widely used graduate business school assessment, recognized by more than 7,000 programs worldwide. Other GMAC™ assessments include the NMAT by GMAC™ (NMAT™) exam, for entrance into graduate management programs in India, Nigeria, the Philippines, and South Africa, and the Executive Assessment (EA), which supports the admissions needs of more than 160 programs around the world. is our flagship portal for graduate management education resources and information, receiving 6 million visits a year, featuring the Program Finder matching tool that helps candidates find institutions and programs that best meet their needs. GMAC Connect is a suite of discovery and engagement solutions that enables business schools to reach the largest qualified, global candidate pool interested in an MBA or Business Master’s degree. Solutions include GMAC Media Solutions, powered by BusinessBecause, a content-rich publishing portal; The MBA Tour, which supports business schools’ global recruiting efforts by organizing business education-focused events around the world; and the GMASS™ lead generator. The MBA Tour and BusinessBecause are wholly-owned subsidiaries of GMAC.

GMAC is a global organization with offices in China, India, Singapore, UK and the US. To learn more about our work, please visit

Objective of Membership

Membership enables GMAC to leverage the influence, insights and resources of the industry to deliver on its mission of providing impactful products and services that allow schools and candidates to discover and evaluate each other.

Criteria & Eligibility

Members of The Council form a network of institutions that are committed to maintaining and enhancing the quality of management education and are open to the exchange of ideas and best practices to serve the collective interests of management education worldwide. Membership in GMAC is school-based and is open to institutions that maintain a selective admissions process and offer a master’s program in business administration or management subjects or equivalent. In order to support the mission of The Council, member schools are expected to use, and ideally prefer, the GMAT exam or other GMAC assessment as a part of their admissions and enrollment processes for their graduate management programs. 

Membership in The Council is at the sole discretion of the GMAC Board of Directors. In its evaluation of potential members, the Board is guided by an interest in maintaining a membership that is representative of quality business schools throughout the world that support The Council’s mission. Numerous factors are considered when assessing applications, including the strategic objectives of The Council; the prospective school’s alignment with the membership’s principles; the size and global coverage of membership; The Council’s ability to absorb new member schools; and other considerations established by the Board from time to time. In order to be eligible for GMAC membership, an institution should typically be considered an educational organization, governmental entity, or equivalent. GMAC reserves the right to deny membership to any prospective member school if it does not meet the criteria described in this Membership Policy.

In order to be eligible for GMAC membership, a prospective member school must be able to award degrees and be accredited by a relevant accreditation agency or alternatively provide evidence that its programs meet generally accepted standards of high quality in the field of management education. The criteria also include the prospective member school’s demonstrated support of GMAC’s mission through the use of its products and services.

The Board’s decision is final.

Membership Requirements


Member schools form an important part of The Council’s governance and are expected to participate in activities that support the GMAC mission while contributing to the development of new products and services that will advance management education.


The following lists activities that member schools are expected to undertake to remain in good standing:


I. Data Submission

  • Participate in the GMAC Application Trends Survey by submitting, at a minimum, data for their full-time MBA or the next largest MBA or flagship program (if a full-time MBA program does not exist). All data collected will be anonymized and aggregated in the Application Trends Survey Report*. Member school data will be handled in accordance with GMAC privacy and data security policies and practices as described in the GMAC Privacy Statement on

II. Update School and Primary/Alternate Representative Information Annually

  • Verify the accuracy of program profiles on Program Finder annually. Additionally, each member school must annually verify the accuracy of the Member Directory, including changes in Deans and/or GMAC Representatives’ designations, and other key contact information.

III. Commitment to GMAC

  • Indicate membership and use of GMAC assessments on website, view books, and/or other marketing materials by displaying and using the GMAC member, GMAT and/or other GMAC assessment logo(s), or by including language to the same effect. GMAC may display member schools’ logos in materials and/or websites to demonstrate the school is a member of GMAC.

IV. Member Voting

  • Vote in all Board election meetings and all other matters brought before the members of The Council.

V. Primary and Alternate Representatives’ Designations

  • Designate an official Dean-appointed delegate to act as the school’s Primary Representative (the Dean may also choose to designate an Alternate Representative).
  • The Primary Representative must be the head of admissions, marketing or program direction.
  • The Primary Representative will serve in the representative role for a minimum of three (3) years. This designation may be changed only in extenuating circumstances, including but not limited to: medical leave (including parental leave); extended leave or academic sabbatical; or the current Representative is no longer: associated with the school, employed by the school, holds an appropriate functional area head position, or serves in an interim Primary Representative capacity.

VI. Demonstrate Engagement with GMAC

Member schools demonstrate engagement with GMAC by: 

  • Leveraging GMAC Assessments (GMAT, EA, NMAT, etc.) as demonstrated by score sending volume.
  • Leveraging GMAC Connect Services as demonstrated by participation in The MBA Tour events, and use of GMAC Media Solutions, GMASS services, etc.
  • Attending GMAC-hosted conferences and webinars. Member schools are expected to participate in at least one relevant GMAC conference annually. Relevant conference opportunities include the Leadership Conference, Annual Conference, APAC Conference, and European Conference.
  • Participating in GMAC Research Surveys, such as Preliminary Application Trends, Corporate Recruiters, School Engagement/Satisfaction, etc.


* The information you provide for the Application Trends Survey will be kept confidential. GMAC has a minimum acceptable respondent size reporting requirements to protect confidentiality. Your school’s responses cannot be identified by another school. Your school’s name will be included to show that your school participated in the research survey.



GMAC will engage in an annual review of member school compliance in accordance with this Membership Policy. A member school may be placed on a one-year probation, as needed, should it not meet the expectations of membership, lose its accreditation, or fail to support the GMAC mission, provide quality graduate management education, or provide fair and ethical treatment of candidates and students. GMAC may withdraw membership at any time in its sole discretion for failure to comply with these or any other aspects of this Membership Policy.


Member schools are expected to notify GMAC promptly if there is any change in the  school institution’s tax‐exempt status.

Membership Benefits

Services for Members
Dedicated Account Manager providing consultation and training on GMAC products, tools, and resources (limited to member schools who have appropriate levels of engagement)

Up to 15 GMAT Exam Fee Waivers in a 12-month period
GMAT competitive intelligence report for programs receiving GMAT scores from 50 or more examinees in the last three (3) consecutive testing years
Inclusion in Program Finder, Calendar of Events, and Military Program Listing on
Access to the GMASS database (subject to the GMASS Policy prevailing at that time)

Access to the benchmarking tool (when participating in GMAC surveys), interactive profile, and validity study survey/benchmark

Professional Development and Networking    
Access to the online Member Directory to connect and interact with colleagues and peers around the world

Preferred pricing for Primary and Alternate Representatives for select GMAC Professional Development programs

Each member school receives two (2) round-trip airfares and registrations to be used towards the Annual Conference and/or a regional conference in the member school’s region (Asia Pacific Conference or European Conference) to be used by the school’s Primary and Alternative Representatives

Guaranteed hotel room availability for the Primary and/or Alternate Representative at the Annual Conference host hotel when registered by the early bird deadline (Reminder: booking and payment for the hotel room is the Primary and/or Alternate Representatives’ responsibility)

Guaranteed “seat” at the Leadership Conference (if registered prior to the early bird deadline)

Access to member only content, webinars and events  

Access to the Careers in Graduate Management Education website

Subscription to GMAC Connections email newsletter with exclusive information for members, GMAC Advisor blog, and GMAC Quick Clips

Opportunity to participate in GMAC advisory committees, focus groups, and the Board of Directors    

^  Regional conference flexibility applies to the Asia Pacific Conference and the European Conference

Membership Governance Responsibilities

Responsibilities of members include:

Dean Responsibilities:

  • Nominate individuals for open seats on the Board of Directors
  • Vote in the election of Dean Directors of the Board
  • Designate Primary and Alternate Representatives 

Primary Representative Responsibilities:

  • Vote on behalf of your school on all matters brought before the membership
  • Nominate individuals for open seats on the Board of Directors
  • Vote in the election of Representative Directors of the Board
  • Receive and review all official corporate notices of membership or governance meetings
  • Receive all member mailings regardless of your email “opt-in” preferences
  • Annually review and update your school’s Member Directory listings and school professionals registered with your school on
  • Participate in GMAC surveys, advisory groups, and other forums
  • Identify an individual for each program accepting the GMAT exam to review the program profile in the Program Finder on
  • Disseminate GMAC information to relevant parties within the business school
  • Serve as the Primary Representative for the member school for a minimum of three years, which may not be changed except for extenuating circumstances.

Alternate Representative Responsibilities:

  • Receive all member mailings regardless of your email “opt-in” preferences
  • Participate in GMAC surveys, advisory groups, and other forums
  • Fulfill the Primary Representative responsibilities if and when the Primary Representative is unable

Membership Fees

There is no membership fee. 


Adopted by the GMAC Board of Directors on April 29, 2019.

If you are interested in becoming a member, please contact us.