Soft Skills

Step up and stand out with self-awareness.


Standing out and succeeding in the business school classroom or pitching a new product idea or strategic plan on the job a high requires a high level of proficiency across a broad set of soft skills that have always been important, but are now in high demand.

Why Soft Skills?

A recent study by CareerBuilder.com found that 71 percent of employers value emotional intelligence over IQ. Emotional intelligence is embodied in a person’s soft skills, or how they handle themselves and relate to others. In short, it’s not what you know or what degree you have, but how you fit into the culture. In today’s fast-paced, global economy, soft skills are critical for organization success.

The data tell the story

Whether we call them “soft skills,” “communication skills”, “emotional IQ,” or any other related term, the bottom line is that schools want to see them demonstrated in the classroom and employers and recruiters want to see them on the job. Did you know that?

  • Three out of the top five skills that business school alumni report their using on the job are interpersonal skills, conscientiousness, and learning/motivation/leadership.1
  • Employers rank communication skills twice as important as managerial skills for new hires.2

  1. GMAC 2014 Alumni Perspectives Survey
  2. GMAC 2014 Corporate Recruiters Survey
Read Focusing on Communication Skills Early to Set Students Apart from the Crowd from Graduate Management News.



Hear from John Albanese, Director of the Full-Time MBA Program at Zicklin School of Business:

Jon Albanese