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Promotional collateral to help you increase your candidate pipeline.

Related Resources

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GMAC is committed to helping you increase the pool of viable candidates for your graduate management program.

As part of this commitment, we offer promotional collateral and research publications to organizations and schools at no charge.

Our award-winning materials (listed below) and calendar of events are designed to promote the value of graduate management education to students of all backgrounds and encourage the growth of interest in business.

Outreach Materials

mba.com Brochure

This brochure provides an overview of how the mba.com website can help prepare candidates for the GMAT exam, graduate business and management programs and more. The brochure provides information about the benefits of registering on the website and and overview of the tools and services that can assist candidates in preparing for the GMAT exam, researching graduate management programs and recruiting events, and applying for admission to graduate management programs.

GMAT Study Tools (pdf)

This one page document provides an overview of GMAT Study Tools available for free and for purchase from the mba.com/store.  

B-School & Career Preparation Tools (pdf)

This one page document provides an overview of business school and career preparation tools available for purchase from the mba.com/store.

GMAT, B-School & Career Preparation Tools (pdf)

This two page document provides an overview of GMAT Study Tools, business school and career preparation tools available for free and for purchase from the mba.com/store.

Research Materials

Application Trends Survey

Annual survey of admission professionals designed to gauge demand for various program types, provide information on applicant pool composition, assess acceptance and enrollment rates, and document enrollment structure and incoming class size.

Corporate Recruiters Survey

Launched in 2001–2002, this annual survey helps schools better understand the job market, clarify employer expectations, and benchmark their career services practices. Employers use the survey results to benchmark the MBA recruitment activities of their companies.

Global Management Education Graduate Survey

Since 2000, this annual survey has been conducted every February to provide a comprehensive picture of who MBAs are and where they are headed after they graduate, as well as how they chose their schools and how satisfied they are with their MBA education.

Alumni Perspectives Survey

Beginning in 2001, these biannual surveys have followed MBA graduates long-term to understand their career progression, their expectations, their attitudes about work, their assessment of their education, and general market trends.

mba.com Registrants Survey

Each year more than 300,000 potential business students register on mba.com. This monthly survey of those registrants is designed to gather information on why students pursue graduate management education, understand their school selection process, and assess the effectiveness of various school promotional materials.

Asian Geographic Trends Report

The reports use geographic and biographical data for the population of examinees sitting for the GMAT exam during the most recent testing year, comparing that information with data collected four years earlier.

European Geographic Trends Report

The reports use geographic and biographical data for the population of examinees sitting for the GMAT exam during the most recent testing year, comparing that information with data collected four years earlier.

North American World Geographic Trends Report

The reports use geographic and biographical data for the population of examinees sitting for the GMAT exam during the most recent testing year, comparing that information with data collected four years earlier.

World Geographic Trends Report

The reports use geographic and biographical data for the population of examinees sitting for the GMAT exam during the most recent testing year, comparing that information with data collected four years earlier.

Profile of GMAT Candidates

Updated each November, this report shows average scores and demographics for individuals who took the test during the most recent five years.

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