Topics of Interest

Order marketing, recruiting and research materials for your events (at
no cost) by submitting the Marketing & Recruiting Materials Order Form.

Promote your upcoming recruiting events on mba.com using Calendar of Events.

Marketing & Recruiting Materials

GMAC® is committed to increasing the pipeline of viable candidates for graduate business school. As part of this committment, we offer promotional collateral and research publications to organizations and schools at no charge. Our award winning materials and calendar of events are designed to promote the value of graduate management education to students of all backgrounds and encourage the growth of interest in business.

To order materials, please email or fax a completed order form to gmac@rsvpcomm.com or + 1 (336) 668-3625.

 

Outreach Materials

mba.com brochure
This newly revised brochure provides
an overview of information available to
candidates on mba.com, including the
value of graduate management education,
information about the gmat, and the test prep
tools that are available.

Four-color, 12-panel, measures 3 ½” x 4 ½

Now What? GMAT Myth-Buster Brochure:
Mini-brochure corrects common misconceptions about the GMAT exam and makes the exam process a lot less worrisome. Fourth in the award-winning Now What? set, and a must read for students at any stage who are thinking about taking the GMAT.

Four-color, eight-panel, cardstock, measures 3 ¾” x 9

Now What? Advisers Brochure:
Part of an award-winning set of materials, practical tips on talking to your students about graduate business school—and why a graduate management education is a great choice for a wide range of students—not just undergraduate business majors.

Four-color, 12 panel, palm-size fan-action, measures 3 ¾” x 4 ½

Now What? Student Mini-Brochure:
Info bits and factoids to intrigue and inspire—and make a case for the value of getting a graduate management education and taking the GMAT exam while still in undergraduate school. Second in the award-winning Now What? set, this mini-brochure speaks to the needs of undergrad non-business majors, as well as undergrad business majors who are not yet committed to getting a graduate business degree.

Four-color, 12-panel, measures 3 ½” x 4 ½

Now What? GMAT Undergraduate Timeline:
A practical and quick, year-by-year guide for students who are interested in learning more about the steps they should take to prepare for the GMAT exam and  pursue an MBA or other graduate business degree. Third in the award-winning Now What? set, this mini-brochure offers year-by-year steps to keep undergrads on track and focused, and provides a targeted to-do list for students who want to take a few years off between undergrad and grad school.

8x14 high-gloss color report

Operation MBA Planner:
Created specifically for military personnel considering an MBA to propel their careers. This Planner shows benefits of graduate management degree, profiles of MBA candidates in the military, and enrollment timelines for military candidates.

Three-color, eight-panel, high gloss, measures 3 ¾” x 9

TeamMBA Brochure:
Learn how your school can get involved in the TeamMBA global movement of business schools giving back to society. This brochure provides information about the benefits of participation and how to sign up, recognition program, and multi-school initiatives.

 

Research & Trends Materials

8x14 high-gloss color report

Application Trends Survey:
Annual survey of admission professionals designed to gauge demand for various program types, provide information on applicant pool composition, assess acceptance and enrollment rates, and document enrollment structure and incoming class size.

8x14 high-gloss color report

Corporate Recruiters Survey:
Launched in 2001–2002, this annual survey helps schools better understand the job market, clarify employer expectations, and benchmark their career services practices. Employers use the survey results to benchmark the MBA recruitment activities of their companies.

8x14 high-gloss color report

Global Management Survey:
Since 2000, this annual survey has been conducted every February to provide a comprehensive picture of who MBAs are and where they are headed after they graduate, as well as how they chose their schools and how satisfied they are with their MBA education.

8x14 high-gloss color report

MBA Alumni Perspecitves Survey:
Beginning in 2001, these biannual surveys have followed MBA graduates long-term to understand their career progression, their expectations, their attitudes about work, their assessment of their education, and general market trends.


8x14 high-gloss color report

mba.com Registrants Survey:
Each year more than 300,000 potential business students register on mba.com. This monthly survey of those registrants is designed to gather information on why students pursue graduate management education, understand their school selection process, and assess the effectiveness of various school promotional materials.

8x14 high-gloss color report

Asian Geographic Trends Report:
The reports use geographic and biographical data for the population of examinees sitting for the GMAT exam during the most recent testing year, comparing that information with data collected four years earlier.

8x14 high-gloss color report

European Geographic Trends Report:
The reports use geographic and biographical data for the population of examinees sitting for the GMAT exam during the most recent testing year, comparing that information with data collected four years earlier.

8x14 high-gloss color report

North American World Geographic Trends Report:
The reports use geographic and biographical data for the population of examinees sitting for the GMAT exam during the most recent testing year, comparing that information with data collected four years earlier.

8x14 high-gloss color report

World Geographic Trends Report:
The reports use geographic and biographical data for the population of examinees sitting for the GMAT exam during the most recent testing year, comparing that information with data collected four years earlier.

8x10 multi-color paperstock

Profile of GMAT Candidates:
Updated each November, shows average scores and demographics for individuals who took the test during the most recent five years.

 

For more information, please contact GMAC Customer Service or call +1-703-245-4222 or +1-866-505-6559 (toll free within the US and Canada only).


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